AI Career Coach and the
People Profession Map
Developing the People Profession
Explore your career options, understand your strengths and plan your next steps with confidence.
The AI Career Coach is a conversational tool designed specifically for NHS Wales People Professionals. Unlike general AI tools, it doesn’t just answer questions; it coaches you through a structured conversation to help you understand where you are now, where you want to go and how to get there.
The AI Career Coach provides:
- Structured coaching conversation, not just quick answers.
- Personalised guidance tailored to your role and goals.
- Clear development direction based on real career pathways.
- An action plan you can use in your next PADR conversation.
- The AI Career Coach is a starting point for reflection and career planning, not a substitute for HR support, legal advice, or professional coaching, and we advise you to discuss any advice with your line manager or People Team before acting on it.
What is the AI Career Coach?
The AI Career Coach is built around the NHS Wales People Profession Map 
(PDF, 21 MB) and provides personalised career guidance based on professional standards, skills and career pathways.
- See how your skills and experience align to the NHS Wales People Profession Map
- Identify your strengths and development areas
- Discover relevant roles and career pathways
- Understand what's required to progress
- Get tailored suggestions for learning and development
- Prepare for meaningful career and PADR conversations
Who is it for?
All NHS Wales People Professionals at any stage of your career
People Profession Managers and Leaders supporting staff development and career conversations
People Teams within your organisation improving workforce planning and capability
How to access the AI Career Coach
- Step 1: You'll need a Gwella account. Sign up to Gwella now
- Step 2: Open the AI Career Coach and start a conversation – set aside around 30 minutes for your first session.
Instructions
- Find the ‘Mentor’ button on your Gwella dashboard.
- Click the + icon next to the word AI Career Coach.
- A new chat will open automatically.
- Introduce your role and what you’re hoping to explore.
- Keep the conversation going to explore your career goals.
How to get the most out of the AI Career Coach
- Have a conversation - Getting a meaningful outcome takes around 30 minutes.
- The more context you give, the better the guidance - Share your current role, experience, challenges and goals as you go.
- Use it as a companion - Come back to it regularly as your goals and circumstances change
What can you ask AI Career Coach?
Based on my current role, what skills should I develop next in the People Profession?
What career pathways could I explore from my current position?
How can I prepare for my upcoming PADR conversation?
What learning opportunities would help me move into a senior role?
How your conversations are stored
Conversations with the AI Career Coach are stored in a protected space in your user account. Access to this data is restricted to Gwella system administrators and is only accessed to inform development and improvement of the AI mentor functionality. Conversations are not shared with other individuals or organisations for any purpose.
Webpage last updated on: 8 October 2026